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PROJECT

CHALLENGE

SageWater

Develop an engaging brand for a commercial utilities infrastructure company with major projects in both mainland United States and the Hawaiian Islands.

154_BRAND_SAGEWATER_JS_2024_6_26-13.jpg
Solution

SOLUTION

It's hard to disassociate blue with water, when water is in the name. This direction leans into that monochromatic aqua blue motif as a driving principle. Photography, large fields of negative space and patterns all utilize a cool tone to give the brand look and feel a coherent and simple feel, without sacrificing its ability to engage the viewer.

SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
SAGEWATER
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